Adapting our team to better support you

First of all, we are very happy to welcome back Romain Rouzaud in our SASSO family! After a few years away, it is with a great pride that we welcome him again in his role as Sales Manager for the Americas region.

As a result, Cristina Aguilera takes up a new position as Product Manager & Technical Manager within the company, putting to good use her in-depth knowledge of our products and her skills in helping our clients to optimize the management of our SASSO chickens. She will be the perfect connection between our customers feedback and the R&D and genetics team to improve our product performance.

Now let's take a look at the other side of the globe, in Asia, a key region for SASSO where the demand for our poultry products is continuously increasing.

First, we are pleased to present you Mohamed Mahiuddin who will join us as Country Manager for Bangladesh, India, Nepal and Sri Lanka, starting from March 1st. His extensive experience in poultry farming, for both broilers and layers, will be a key asset in developing SASSO’s most important market.

Being part of the Hendrix Genetics allows us to create synergies and added value for our customers. Mohamed will also support the Laying Hens activity of the group, making the most of his broad knowledge of the poultry industry.

He will be supported by Ali Haider, joining SASSO March 1st as Technical Manager for Bangladesh. Ali holds a degree in Veterinary Medicine and will allow us to provide high quality local technical support to ensure our customers’ success.

Dylan Josset, current Sales Manager Asia for SASSO, will also take on the role of Sales Manager in South Korea and Taiwan for our Laying Hens activity. A transitional period of few months will enable Mohamed Mahiuddin to then take full possession of his new responsibilities in Bangladesh.

We are very excited about these changes, which will enable us to provide a stronger local presence, with sales and technical support closer to the field and to our customers!